For the past few months, WeWork has dominated the coworking world: newsletters, list serves, articles, opinions, commentary about their valuation, the shelved IPO, and now the news about SoftBank taking over. The noise around WeWork has been drowning out the rest of the coworking industry for years. Of the top 20 stories in my inbox… Continue reading Press on: let’s focus on customers, not WeWork.
In Part 1 of this Series on the Value Proposition of the Coworking Industry, I provided an overview of how an increase in the distributed workforce is driving change in the traditional office model. While many remote or distributed workers have depended on a home office or coffee shops to fulfill their workplace needs, these… Continue reading The Coworking Value Proposition – Part 2 (Members)